Gordon has represented Balanced Body Inc in trademarks and copyrights for more than 15 years. He successfully led the team that defended our position in the Pilates Inc v. Current Concepts case declaring the word “Pilates” generic. Since then, he has been responsible for protecting our trademarks worldwide and advising us as we continue expanding our business. His knowledge of trademarks is profound and his billing is fair and reasonable. We continue to use Gordon and recommend him and his firm highly.
I have had the privilege of working with Gordon on several legal matters, particularly in the areas of trademark and corporate law. He has consistently impressed me with his extremely keen intellect and thorough working knowledge of the law. His sharp skills as an advocate, and his deep levels of legal experience and understanding make him one of the most competent attorneys I have ever known. I recommend him highly.
I have worked with Gordon for over fourteen years. Gordon has successfully defended our Intellectual Property, including trademarks, numerous times during these years. Gordon has also provided timely, creative and expert guidance for multiple and complex manufacturing, licensing and distribution agreements. I consider Gordon a most trusted advisor and highly reommend his firm.
I have not personally hired Gordon, however this story needs to be told. I met Gordon in VT 7 years ago when he came to see me for Pilates training. It was then I realized who he was. Gordon was integral in helping Ken Endelman from California, owner of Balanced Body, and the Pilates community in the Pilates trademark dispute, winning the lawsuit in 2000 that makes the Pilates name generic and freely available to everyone. Those of us who have trained for years and through Pilates training programs that have the highest integrity would not be able to say that we are Pilates Teachers were it not for Gordon's help and advice. He is, to this day, a proponet for Pilates and remains a strong ally for the Pilates community.
Gordon walked me through the process of copyrighting my material and put me in contact with a great music attorney
- Music Production Instructor at The Los Angeles Recording School
I've worked with Gordon on several occasions and I've found him to be an excellent trademark attorney, one who provides exceptional service at a reasonable cost.
- Manager, Intellectual Property, Baylis Medical Company
My associates and I have had the opportunity to collaborate with Gordon and his associates in International Trademark cases. During our collaboration Gordon and his team has been professional and absolutely reliable. It is real pleasure working with him and I highly recommend GORDON E. R. TROY, PC.
Gordon Troy is like a lightning rod. He attracts high-energy opportunities from around the world and channels their energy into desirable results. Brilliant attorney.Impeccable integrity.
- Intellectual Property/Technology Attorney
In my search for a an attorney to help me with challenges to my business's trademark, I was fortunate to find Gordon. From the very first conversation about my situation his personable style and comforting manner put me at ease. Also his deep knowledge and understanding of the law and how it applied to my specific situation was extremely reassuring. By applying his knowledge and skill he made the successful resolution painless and simple.
Whenever necessary, without hesitation I will call on Gordon again
- Photographer, aritst, teacher, wholesale and retail manager
Gordon Troy is a brilliant, innovative and highly effective intellectual property lawyer. I have worked with Gordon since 2001 on various legal and trade-mark related matters for both my clients and for his. He is very honest, highly reliable, respectful and practical while being detail oriented (with the right emphasis on cost effectiveness). He is always forward looking in his search for the best possible outcome, taking into consideration all eventualities. I highly recommend Gordon as he is the kind of lawyer that I want in my corner. I am grateful to have this working relationship since it makes our sometimes demanding work that much more pleasant. Gordon is an all round great guy and I hope many of you have the occasion to discover this first hand !
Gordon Troy is probably the most efficient, knowledgeable, and hardest working trademark attorney you can find. By focusing his practice on intellectual property, Gordon is able to streamline his practice to provide incredible value. You will not be able to register your trademark in the U.S. more efficiently than using Gordon Troy. Gordon has an encyclopedic knowledge of U.S. trademark law that is daunting to the rest of us.
Gordon has the communication skill and insight to demystify the many layers of copyright and trademark nuance. He concisely identified areas where my product and branding needed protection and moved forward quickly and economically to set that protection in place. Regular updates and review are dispatched in a timely manor. Gordon is a technical wizard who can blend his knowledge of the computer and contemporary law to generate clear answers and solid counsel while listening to client needs.
Gordon has advised my company, and those of friends, on a variety of trademark and IP issues. Always top-notch work. (And a nice person too!)
Gordon is a skilled and experienced Trademark Attorney, with excellent abilities to handle varied legal, business structure, IP transfer endeavors, strategy and planning.
It is always great to work with him.
I hired Gordon on the recommendation of a business partner some 10 years ago. I have probably used him another 3 dozen times over the years.
Gordon is a high powered New York IP attorney who practices in Vermont (that may account for the relaxed manner).
Gordon is not a clockwatcher and is always more concerned with what is best for the client then his fees, which by the way are reasonable for the quality of his work. Somehow Gordon is always able to pull off a miracle. I highly recommend him to anyone with any work in the Intellectual property area.